A bulk email verification service allows users to validate and clean large amounts of email addresses in a short amount of time. This process helps to avoid email bounces and improve inbox placement, ultimately boosting your email marketing performance.
Performing bulk email validation on your lists is essential to ensure that all of your contacts are valid. Bounces are costly for your business and can result in a loss of potential customers. In addition, email traps and disposable emails can negatively impact your sending reputation, so it’s important to keep these types of addresses out of your list.
Email Confidence: The Game-Changing Impact of Bulk Verification on Campaigns
The best bulk email verification services will run your purchased lists through a number of health checks to remove all invalid email addresses. This is commonly known as “list cleaning”. Some of the most effective services will verify each address for a range of different values, including syntax check, domain/MX records check, checking whether an email is free, role-based or catchall, and more.
This will ensure that your list is free from any spam traps and abuse addresses, which can cause a number of issues with your email delivery. Some services will also offer a range of other features, such as bounce and spam complaint removal, which can help you to maintain your sending reputation. Most of these tools will integrate with your ESP or CRM to automate the process of keeping your lists clean and healthy. Getting started with a bulk email validation service today can greatly improve the deliverability of your emails and protect your sending reputation.